News July 15, 2019
Top nationally-recognized fitness studio to kick-off membership pre-sales with public event on July 20.
July 10, 2019 | NASHVILLE, TN – Orangetheory® Fitness, the scientifically-backed and fast-growing fitness franchise, will open its newest studio location in the Nashville Melrose neighborhood this fall. The studio will be next to M.L. Rose Craft Beer & Burgers and directly across from Sinema on 8th Avenue South.
A membership pre-registration party will be held on Saturday, July 20 to offer the community a discounted Founder’s Rate—the lowest possible membership rate. The public event will take place in the parking lot of the new studio location from 9 a.m.—3 p.m. The first 100 membership sign-ups will receive a complimentary heart-rate monitor. Guests will also be able to enjoy complimentary food, giveaways and more.
The new center is co-owned by Brigitte Edwards and Evan Latham. This is Edwards’ fourth studio location and Latham’s second. In addition to Orangetheory’s Melrose studio, Edwards and Latham co-own the Green Hills Orangetheory.
“We see so much potential in the Melrose community—it’s also conveniently located to many surrounding neighborhoods, and we’re excited to offer residents, employees and employers a convenient place to work out,” Edwards said. “So many people love our classes, and this provides them with new class options to help fit into their busy schedules.”
The heart-rate monitored, high-intensity workout is scientifically designed to keep heart rates in a target zone that spikes metabolism and increases energy, allowing clients to continue burning calories for 36 hours following the workout. Backed by the science of excess post-exercise oxygen consumption (EPOC), Orangetheory Fitness is a 60-minute workout broken into intervals of cardiovascular and strength training. Participants burn an average of 500+ total calories per 60-minute training session (individual results vary). Led by highly skilled coaches, each Orangetheory Fitness workout incorporates endurance, strength and power elements through a variety of equipment including treadmills, rowing machines, TRX® suspension training and free weights.
“At Orangetheory, we seek to not only provide members a fun and encouraging atmosphere to work out in but one that’s conveniently located too,” Latham said. “This studio location makes perfect sense for us as the Melrose community continues to grow, and I can’t wait to meet more of its community members.”
The new studio will be located at 2601 8th Ave South and will have its own parking lot. Those interested in applying for a coaching or sales associate position at Orangetheory Fitness’ newest location can contact the studio by emailing firstname.lastname@example.org or calling 615-988-1334. Membership will go on sale July 20 at a public membership pre-registration event.
About Orangetheory Fitness:
Orangetheory® Fitness (www.orangetheoryfitness.com) is a scientifically designed, one-of-a-kind, group personal training workout broken into intervals of cardiovascular and strength training. Backed by the science of excess post-exercise oxygen consumption (EPOC), Orangetheory’s heart-rate-monitored workouts are designed to get participants within the target-training zone of 84 percent to 91 percent of their heart rate, which stimulates metabolism and increases energy. Led by highly skilled coaches, each Orangetheory Fitness workout incorporates endurance, strength and power elements through a variety of equipment including treadmills, rowing machines, TRX® suspension training and free weights. The end result is more energy, visible toning and the ‘Orange Effect’ – where participants keep burning calories for up to 36 hours post-workout (the Orangetheory Fitness ‘afterburn’) for an average of 500+ total calories burned per every 60-minute workout.
Premier Cycling Studio Unveils L&L Factory Marketplace Location
July 11, 2019 | NASHVILLE, TN – CycleBar, a premium indoor cycling franchise, today announced the grand opening of its West Nashville studio. Located in the newly renovated L&L Factory Marketplace on Charlotte Avenue, the 2,500 square foot space is under the ownership of Brad and Trish Spivey, a franchisee duo who opened CycleBar The Gulch in June 2017.
“We are thrilled to introduce the CycleBar brand to West Nashville,” said Brad Spivey, co-owner of CycleBar’s Gulch and West Nashville locations. “Our city is on a booming growth trajectory, and we look forward to providing a space where Nashville’s health and wellness community can continue to come together and ride as one.”
CycleBar gives riders of all ages and fitness levels a high intensity, low impact, full body workout through its CycleBeats®, CycleStats® and CycleStar® instructors. The Charlotte Avenue studio will offer concierge-level service, premium amenities and a CycleTheatre® equipped with 46 Schwinn AC Power bikes and state-of-the-art audio, video and lighting technology, all of which come together to create an unparalleled cycling experience.
Each ride is unique as the instructors curate playlists through CycleBeats®, a proprietary, in-house and online music database. The premium fitness brand takes the customer experience even further by providing CycleStats, technology that measures six key metrics of a rider’s daily and historical performance and directly emails the results to the rider after each class so that their progress can be tracked over time.
To celebrate the grand opening, CycleBar West Nashville will host an official ribbon cutting with the Nashville Chamber on Wednesday, July 17 from 3-4:30 pm. Open to the public, this event will be followed by an open house where attendees can tour the new studio, meet the CycleBar staff, and enter a raffle for studio prizes. Additionally, the studio will host a series of complimentary rides now through July 14. Guests are encouraged to sign up by visiting cyclebar.com/location/west-nashville. New riders can also purchase a limited-time-only price on the Founder’s Membership, an unlimited monthly package that can be purchased for just $139 until July 14, and they may keep that rate as long as they continue.
CycleBar West Nashville is located at 3820 Charlotte Avenue. For more information visit westnash.cyclebar.com. Follow CycleBar West Nash on Instagram and Facebook: @cyclebarwestnash.
June 10, 2019 | NASHVILLE, TN – This year marks the 41st running of the Music City Triathlon in Nashville. Although it has been hosted at different venues across Nashville, the race is one of the oldest consecutively run triathlons in the country.
Since 2011, the triathlon has been held downtown along the banks of the Cumberland River, where participants are able to swim in the river, transition in the parking lot adjacent to the stadium, ride on a closed, traffic-free Ellington Parkway and run a flat out-and-back course with spectacular views of downtown Nashville.
Executed and produced by Team Magic Multisports, the 2019 Eddie Ferrell Music City Triathlon features an Olympic distance race, which is a 1.5k swim, a 44k bike and a 10k run as well as a Sprint distance, which is a 300m swim, 22k bike and a 5k run.
In addition to the different distances, the race also offers multiple categories, including Aquabike (swim and bike only), Cyclorun (bike and run only), Paratriathlete, Physically Challenged, Beginner (participated in fewer than 3 triathlons), Clydesdale (220-plus pound men), Athena (165-plus pound women) and three- and two-person relay teams which can be male, female, coed, family or corporate.
“With all of the different options this race offers, there’s no reason anyone can’t sign up and try this race,” said race director Faye Yates. “We see people every year who have never done a triathlon before and they tell us after it’s over that they can’t wait to sign up for another one. We don’t ever want anybody to think they can’t do it, because they can.”
Robbie Rainbow, a recent contestant on the hit ABC show “Castaways” began his amazing 170-pound weight loss journey at the Eddie Ferrell Music City Triathlon after being motivated by cheering on his daughter.
“I wanted it to become a family affair, my daughter had signed up and as I sat and watched her cross the finish line, I felt it was something that was possible for me,” he said. “The fear of the swim, the joy of the bike and the struggle of the run. I wanted the challenge for myself, I wanted to cross the finish line. So, I signed up, challenged myself and finished my race! I hope there will be many more to come!”
Awards will be given to the top three finishers in eight categories and the first overall finishers in another 15 categories. All participants who finish the race receive a logoed finisher medal at the finish line.
This year’s event is also the USA Triathlon 2019 Tennessee State Championship for both age group and high school athletes. The top 25 percent of age-group athletes competing in the Olympic distance will qualify through the Tennessee State Championship for USAT Age Group Nationals in Cleveland, Ohio, on Aug. 10-11.
USAT state championship awards will be distributed to the top three overall adults in the Olympic distance and top three overall high school division for the sprint. High Schoolers are identified as anyone entering their freshman year in fall 2019 to anyone that graduated in spring 2019.
At each Team Magic event, a charity partner is chosen, which is a campaign that speaks to the passion of our participants and volunteers. This event has partnered with St. Jude Children’s Research Hospital and all funds raised through the race will go directly to this amazing organization to ensure that families never receive a bill from St. Jude for treatment, travel, housing or food.
CLICK HERE to register or to find more information about this incredible event. You can also visit www.team-magic.com to learn more about this and the other Team Magic events planned for the remainder of 2019.
2019 Eddie Ferrell Music City Triathlon
Saturday, July 27, 2019
Nashville, Tennessee/Titans stadium
Olympic – 6:45 a.m. start
Sprint – 7:15 a.m. start
ABOUT TEAM MAGIC MULTISPORTS
Team Magic, co-owned by seasoned triathletes Therese Bynum and Faye Yates, is one of the nation’s largest full-service professional multisport event companies. Bynum conceptualized Team Magic in the late 80s when she owned and managed the Magic City Tri Shop in Birmingham. A racing team was established to help her organize and promote races in the budding sport of triathlon. Yates moved to Birmingham for her first job post college and met Bynum when she bought her first tri bike at the shop. The two combined their educational backgrounds in exercise and engineering management and personal interests in multisport to unfold what Team Magic, Inc. is today. Team Magic has evolved into a group of leaders that reside in Birmingham, Nashville and Chattanooga and serve to help Therese and Faye produce some of the most respected races in the Southeast.
June 9, 2019 | NASHVILLE, TN – Results Fitness, Nashville’s first boutique personal training/group fitness studio, located on Nashville’s historic Music Row, is now partnering with Foundation Wellness, LLC, a Middle Tennessee-based firm that provides wellness services for businesses and organizations. Results is working with Foundation to provide corporate events and retreats, seminars and workshops, nutrition consulting, massage therapy, and more to their clientele at 1617 16th Avenue South, as well as the fitness spaces they manage at 222 Second Avenue South, and Twelve Twelve, a luxury condominium tower in the Gulch. In addition, Results will be powering the fitness side of operations as an unbranded partner of Tennessee Orthopaedic Alliance at the new TOA Performance Center located at 215 Gothic Court in Franklin, TN (formerly home of A-Game Sportsplex), and Foundation will be assisting in this endeavor as well.
Foundation Wellness creates customized plans for businesses from a comprehensive menu of services. Since its inception in 2015, Foundation has also worked with individuals and community groups to provide wellness-related services. In this vein, Results Owners Roy Dano and Josh Rogers are now working with FW to offer this type of programming, both on the corporate and community ends of the spectrum, to its already robust personal training and group-exercise clientele. “We are super excited to partner with Miller Chandler and Foundation Wellness,” states Rogers, Results Co-Owner and “Trainer to the Stars,” about the new venture. “Now, we can truly offer a one-stop shop for all your fitness needs with personal training, small-group personal training, group-fitness classes, registered dietitians, massage therapists, yoga, Pilates, corporate wellness programs, retreats, and lunch and learns. Results Fitness plus Foundation Wellness equals the perfect Foundation for Results.”
Chandler, a native of the Nashville area, who has worked in the health and fitness industry for over 25 years, leads with a “boots on the ground” approach, visiting corporate clients on a regular basis and providing services tailored to the needs of the particular organization. He started Foundation Wellness, because he could see the need for a more hands-on approach in the industry, one that relies less on remote monitoring and more focused on personalized coaching and consulting. “I know from experience that building personal relationships leads to much greater success for our clients,” Chandler asserts, and this is the approach that he and his team are bringing to the table in their partnership with Results. Among the businesses and corporations that FW has worked with are Tractor Supply Company, AmSurg, Parks Realty, Churchill Mortgage, and local law firm Bone McAllester Norton. The partnership with Results Fitness opens the door to many more corporate clients, as well as connections to Results’ already booming fitness business on Music Row.
About Results Fitness: RESULTS fitness is Nashville’s first boutique personal training and group-fitness studio. The renovated historic English Tudor in the heart of Music Row is a state-of-the art facility that offers a variety of classes including circuit, ultimate, spin, barre, and yoga. Results is devoted to providing personalized services tailored to each client and his or her needs, maintaining a leading edge in the industry through eclectic, innovative fitness techniques, and remaining up-to-date on current research in the health and fitness fields. Results also works in unison with architects and interior designers to develop and design workout facilities. They consult with clients to make the best of their space, offering guidance in purchasing equipment, as they strategically set up home gyms and commercial fitness centers.
About Foundation Wellness: Foundation Wellness, LLC is a Nashville-based company, providing onsite wellness services throughout Middle Tennessee. They are a community of exercise physiologists, registered dietitians, trainers, health coaches, group-exercise instructors, and other professionals, who help employers achieve healthier workplaces as they improve the bottom line. They engage your workforce in a positive way, increasing participation through educational sessions, regular reminders, and onsite relationship building. Simply put, FW is the wellness company that shows up. The end result is increased productivity, reduced absenteeism (and “presenteeism”), and decreased medical costs for your employees
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News January 15, 2019
January 15, 2019 | NASHVILLE, TN – Grammy award winner and acclaimed actor Tim McGraw will launch his custom line of boutique fitness clubs, called TRUMAV Fitness on January 18 with the opening of the Nashville-based flagship.
TRUMAV is a health and fitness brand created by McGraw to provide the tools and inspiration to help others take ownership of their fitness goals so they can lead a healthier life for themselves and those they love. McGraw partnered with fitness industry leader, Snap Fitness, to develop the TRUMAV Fitness club franchise. The flagship club is located in Nashville’s Gulch neighborhood at 603 9th Avenue South and is owned and operated by fitness entrepreneur Wirth Campbell.
On opening day, a ribbon cutting event will be held from 12 -1 p.m., hosted by McGraw, Campbell and Snap Fitness founder Peter Taunton in partnership with the Nashville Chamber of Commerce. Following the ceremony, attendees are invited to tour the club, meet the trainers and learn more about memberships.
Two free TRUFIT workouts will be held at 4 p.m. and 5 p.m., and the later class will feature a live set by DJ Donnie D. Those interested in attending either of the classes can reserve their spot by direct messaging @trumavfitness on Instagram or emailing thegulch@
Who: Superstar Tim McGraw, Snap Fitness founder Peter Taunton and Gulch owner/operator Wirth Campbell
What: Tim McGraw launches TRUMAV Fitness flagship club
Where: 603 9th Avenue South, Nashville, TN 37203
11:30-11:45: Tim McGraw, Peter Taunton and Wirth Campbell available for media interviews.
12:00-12:15: Ribbon cutting ceremony.
12:15-1:00: Attendees are invited to tour the club, meet the trainers and learn about memberships.
4:00: TRUFIT Workout.
5:00: TRUFIT Workout with LIVE set by DJ Donnie D.
6-9: Grand Opening party.
MEDIA ATTENDEES ARE REQUIRED TO RSVP TO Dana Meeks – Kaleidoscope Media: 423.314.6150; dana@
McGraw’s personal fitness transformation lies at the heart of TRUMAV, a health and fitness brand designed to reflect the straightforward, independent style he brings to all his projects, music and otherwise. Using his own passion for fitness and a team of experts in the field, McGraw worked with Snap Fitness to design TRUMAV Fitness signature clubs. TRUMAV Fitness is unique in that it will provide instructional exercise classes and a personal boutique fitness space. Members can work out on their own, with a trainer, or in a group class setting. Each club will include custom equipment and programs based on Snap Fitness’s 15-year fitness expertise and Tim McGraw’s personal workout routines. Each club features two signature boot camp-style workouts, TRUFIT and TRUPOWER. Both deliver full body results with a standalone group training experience that focuses on heart rate training through wearable technology. TRUFIT is the standard high energy 45-minute workout and is designed to increase metabolic rate post workout helping clients continue to burn calories throughout the day. TRUPOWER is an elite level workout that TRUMAVs can test into, lasting 35 minutes and following a variety of military-based fitness challenges that are completed as a team.
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News December 3, 2018
December 3, 2018 | NASHVILLE, TN — Music City’s first upscale sports bar The Ainsworth is releasing a completely plant-based burger to the public on Friday, Dec. 7. Dubbed “The Booth Burger,” it was created in partnership with Shawn Booth, Boothcamp Gym founder and former “The Bachelorette” season 11 contestant.
“I’m a big fan of The Ainsworth myself and I’m very excited to have a burger on the menu,” said Booth. “I couldn’t be more thrilled that they now have a location here in Nashville. The Booth Burger is completely vegan and gluten free while packing a serious punch.”
The Booth Burger is made entirely of ingredients derived from plants. The patty consists primarily of black beans blended with spices and a soy-based protein, making for an enjoyable texture. The toppings include lettuce, tomato, onion, banana peppers, red pepper ranch and kettle-cooked potato chips, served atop a gluten-free bun. Guests will be offered the choice between a side salad or fries to accompany the burger, which will be priced at $17.
To celebrate the burger’s launch, The Ainsworth will be holding an event on Friday, Dec. 7 starting at 8 p.m. The event will be open to the public and The Booth Burger will be available for purchase, along with additional menu items and cocktails.
With each purchase of The Booth Burger, $1 will be donated to Deckers Dogs––a foundation founded by Eric and Jessie Decker that helps fund the rescue, care and training of service dogs for disabled military veterans.
The addition of this completely vegan dish to the menu is part of The Ainsworth’s commitment to cater to guests of all dietary preferences and restrictions.
For more information and to check out the full menu, visit TheAinsworth.com/Nashville.
About The Ainsworth
The Ainsworth offers a new take on classic American fare favorites with their gourmet burgers and signature handcrafted cocktails. Their approachable menu is paired with visually stimulating décor, culminating in the ultimate drinking and dining experience. With locations in New York City’s Chelsea, Gramercy, Midtown, and East Village neighborhoods; Hoboken and Newark in New Jersey; Kansas City, Kansas; and now Nashville. The Ainsworth is a multipurpose venue comprised of a full-scale restaurant, bar, lounge and event space. Antique mirrors, ornate wallpaper and a multitude of HD televisions adorn the walls, making The Ainsworth ideal for presentations, parties, sports watching, entertainment and corporate branding.