NASHVILLE, TN — Natalie and Patrick Kennedy, the power couple behind Salt Project, were recently guests on the NFM Podcast with hosts Tala Shatara and Abby Miranda. The duo shared their inspiring entrepreneurial journey toward building an activewear brand centered on radiance, confidence, and resilience. But it was Natalie’s personal story—spanning her early days as a blogger, fitness enthusiast, wife, and mother—that truly captivated listeners.
Founders Natalie and Patrick Kennedy joined the show to share how they transformed their personal passion into a purpose-driven business that goes beyond aesthetics. Salt Project is more than just activewear — it’s a movement rooted in empowerment and intentional design.
Whether you’re a fitness enthusiast, an aspiring entrepreneur, or just someone in need of motivation, this episode offers insight, heart, and a behind-the-scenes look at a brand making waves in the wellness and fashion space.
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